{
  "$schema": "https://agent-plugins.org/schemas/1.0.0/plugin.schema.json",
  "name": "strateego",
  "version": "1.0.5",
  "description": "Competitive intelligence from your Strateego account: competitors' social posts, ads, reviews, positioning and new moves.",
  "author": {
    "name": "Archibuzz S.r.l.",
    "email": "info@strateego.ai",
    "url": "https://strateego.ai"
  },
  "homepage": "https://strateego.ai",
  "keywords": [
    "competitive intelligence",
    "competitors",
    "marketing",
    "ads",
    "social media"
  ],
  "extensions": {
    "com.openai": {
      "interface": {
        "displayName": "Strateego.ai",
        "shortDescription": "Competitive intelligence",
        "longDescription": "Strateego.ai turns ChatGPT into a competitive intelligence analyst that knows your market and your business.\n\nStrateego.ai monitors competitors across social media (Facebook, Instagram, LinkedIn, YouTube, TikTok, X), ads (Meta Ads, Google Ads), Google Business Profile and websites, turning raw data into AI analyses. With the app, it all becomes live context for ChatGPT: no copy-pasting, no exports, no outdated screenshots.\n\nWHY IT'S DIFFERENT\n- Always current: data is collected automatically, every day or every week.\n- From data to decisions: the AI produces insights and prioritized actions, and ChatGPT builds on top of them.\n- Zero setup: add your website and your competitors' URLs; the first analysis is ready in 20\u201330 minutes.\n- Traceable sources: competitor posts and ads link to the originals.\n\nASK ANYTHING\nQuestion your market data in plain language. ChatGPT cross-references social, ads, websites and positioning to answer your specific question:\n- \"What changed in my market this week?\"\n- \"Which competitor is pushing hardest on ads, and where?\"\n- \"Which topics work best for competitors, and where is nobody present?\"\n\nTAILORED TO YOUR BUSINESS\nCombine Strateego.ai data with your company profile, products, audience, brand voice and goals to get:\n- Strategic reports and market check-ups\n- Action plans prioritized by time horizon\n- Editorial plans and content ideas\n- Copy and messaging differentiated from competitors\n- Competitive briefings for sales, marketing, management and HR\n- Slides and visual summaries\n\nAgency accounts that manage several client companies can choose, inside the conversation, which client to look at.\n\nThe app is read-only: it never changes, deletes or publishes anything (choosing an agency client only sets which client the conversation is about), and it only sees the company and competitors in your account. Only public data is collected.\n\nRequires a Strateego.ai account.",
        "developerName": "Archibuzz S.r.l.",
        "category": "Data & Analytics",
        "capabilities": [
          "Read competitive market data",
          "Read competitors' posts and ads",
          "Read positioning and evolutions"
        ],
        "websiteURL": "https://strateego.ai",
        "supportURL": "https://strateego.ai/en/contact",
        "privacyPolicyURL": "https://strateego.ai/en/privacy-policy",
        "termsOfServiceURL": "https://strateego.ai/en/terms-and-conditions-service",
        "defaultPrompt": [
          "Summarise my competitive market this month",
          "What's new with my competitors?",
          "Which ads are my competitors running?"
        ],
        "brandColor": "#6C3FFF",
        "composerIcon": "./assets/icon.png",
        "logo": "./assets/logo.png"
      },
      "review": {
        "test_cases": {
          "positive": [
            {
              "description": "Account and monitored competitors",
              "prompt": "Which competitors am I monitoring on Strateego and what does my plan include?",
              "tools_triggered": "get_account_context",
              "expected_behavior": "Lists the main company (CommLine), the enabled competitors (Hivebrite, Letzfair) and the plan limits, using only the connected account's data."
            },
            {
              "description": "Market summary for a period",
              "prompt": "Give me a summary of my competitive market over the last 30 days.",
              "tools_triggered": "get_account_context, get_dashboard_snapshot",
              "expected_behavior": "Returns the competitive index, key metrics per brand and the AI summary for the last 30 days; if the period is longer than the available data, says so."
            },
            {
              "description": "Competitors' recent ads",
              "prompt": "Which ads are my competitors running recently?",
              "tools_triggered": "get_recent_ads",
              "expected_behavior": "Lists recent Meta/Google ads per competitor with platform, date and text; if there are none, explains it reflects the monitoring coverage."
            },
            {
              "description": "Competitors' new moves with sources",
              "prompt": "What's new with my competitors? Show the sources.",
              "tools_triggered": "get_evolutions_brief",
              "expected_behavior": "For each competitor, lists the new evolutions by type (commercial, technical, engagement, relationship) with importance and the posts/ads used as sources; says when a type had nothing new."
            },
            {
              "description": "Brand positioning vs competitors",
              "prompt": "How does my brand's tone of voice and communication compare with my competitors?",
              "tools_triggered": "get_positioning_brief",
              "expected_behavior": "Describes the brand's tone of voice, main themes and channel presence compared with the competitors, and lists the recommended opportunities from the latest monthly analysis."
            }
          ],
          "negative": [
            {
              "description": "Changing data is not supported",
              "prompt": "Remove Hivebrite from my monitored competitors.",
              "expected_behavior": "Strateego should not be used: it has no tool to change monitored competitors. ChatGPT explains that competitors are managed in the Strateego app."
            },
            {
              "description": "General marketing advice not based on monitored data",
              "prompt": "Write a social media content plan for a new bakery opening in Milan.",
              "expected_behavior": "ChatGPT answers on its own without calling Strateego: the request needs general marketing advice, not the user's competitive monitoring data."
            },
            {
              "description": "Publishing on other platforms is not supported",
              "prompt": "Publish this post on my company's LinkedIn page.",
              "expected_behavior": "Strateego should not be used: it cannot publish content or act on social platforms. ChatGPT explains it can't publish (it may offer a draft)."
            }
          ]
        },
        "commerce": false,
        "commerce_description": "Strateego does not sell products or process payments in ChatGPT.",
        "demo_recording_url": "https://drive.google.com/file/d/1MN7JFneLuwI_k4EO24tceLWVkmZSggJX/view?usp=drive_link"
      },
      "publication": {
        "countries": [],
        "release_notes": "Listing update only: the app is renamed Strateego.ai and its description is rewritten. Tools and behaviour are unchanged."
      },
      "apps": "./.app.json"
    }
  }
}