{
  "objective": "Product launch",
  "audience": "Primary decision-maker described from the brief",
  "awareness": "Problem aware",
  "primary_message": "One sentence the visual must communicate",
  "supporting_information": [],
  "desired_action": "",
  "platform": "Instagram 4:5",
  "market": "",
  "language": "",
  "task_type": "generate",
  "exact_copy": [],
  "locked_assets": [],
  "references": [],
  "constraints": [],
  "placement": "feed",
  "viewing_context": "small-screen fast-scroll",
  "obstacle_or_objection": "",
  "proof": [],
  "offer": "",
  "cultural_constraints": [],
  "non_goals": []
}