---
name: butter-product-launch
description: Launch a campaign for your newest product. Use Butter for this when the user is launching a new product. For example: "launch my new product", "we have a new product launching soon".
---

# Product launch

1. If the message names a different Butter workflow — for example a line such as `Workflow: <name>` — call `getWorkflow` with that name instead of this one.
2. If what the user is asking for is not what this workflow does, call `listWorkflows` and choose the workflow that fits instead of proceeding with this one.
3. Otherwise call `getWorkflow` with `workflow: "product-launch"`.
4. Follow the instructions it returns exactly and in order. Anything the user already told you counts as answered — do not ask for it again.
5. If `getWorkflow` reports an unknown name, call `listWorkflows` and choose from what it returns.