{"id":8127,"external_id":"plugin_asdk_app_6ad952447f7481918caf0285fb042792","name":"toffu","display_name":"Toffu","developer":"Toffu AI","category":"Business & Operations","listing_language":"en","listing_language_details":{"method":"cld-0.13.0/listing-v1","reliable":true,"detected_at":"2026-10-29T18:04:37Z","input_sha256":"bab5c549f78fdd162517f6bf90118528a90558b21768f77a73a19ff4fe728f24","source_fields":["release.description","release.interface.short_description","release.interface.long_description"]},"version":"1.3.0","skill_count":8,"first_seen_at":"2026-10-24T12:40:23.232Z","last_seen_at":"2026-11-04T06:00:02.689Z","last_changed_at":"2026-10-29T19:06:06.497Z","install_count":null,"search_matches":[],"research_summary":null,"research_reviewed_at":null,"metadata":{"canonical_app_id":"asdk_app_6ad952447f7481918caf0285fb042792","connector_id":"asdk_app_6ad952447f7481918caf0285fb042792","created_at":"2026-10-22T17:30:24.238930Z","discoverability":"LISTED","id":"plugin_asdk_app_6ad952447f7481918caf0285fb042792","is_template":false,"is_template_instance":false,"name":"toffu","release":{"app_ids":["asdk_app_6ad952447f7481918caf0285fb042792"],"app_manifest":{"apps":{"toffu":{"id":"asdk_app_6ad952447f7481918caf0285fb042792","required":true}}},"app_templates":[],"description":"Toffu: campaign performance and campaign management across your ad platforms.","display_name":"Toffu","id":"pluginrel_66154997891881919d3021138800d97d","interface":{"brand_color":"#3F8A34","capabilities":["Campaign performance across all your connected ad platforms","List campaigns, ad sets and ads on Google Ads, Meta Ads and other connected platforms","Create, update, pause and delete campaigns, ad sets and ads, with a preview you confirm","Connect another ad platform from the chat"],"category":"Business & Operations","composer_icon_dark_url":null,"composer_icon_url":"https://files.openai.com/content?id=file_00000000ff8c81f494d67586f9b1d965","default_prompt":"Which campaigns spent the most in the last 7 days, and what was their ROAS?","default_prompts":["Which campaigns spent the most in the last 7 days, and what was their ROAS?","List my active Meta ad sets and their daily budgets.","Create a paused Meta sales campaign with a 50 USD daily budget."],"developer_name":"Toffu AI","logo_url":"https://files.openai.com/content?id=file_00000000e0808230895c67e984d5e8bb","logo_url_dark":null,"long_description":"Toffu connects ChatGPT to your ad accounts. Connect a platform by signing in to it; no separate Toffu account is needed.\n\nSee campaign performance across all your connected ad platforms in one table: Google Ads, Meta Ads, LinkedIn, Microsoft, TikTok, Pinterest, Reddit, X Ads, Taboola, Outbrain, DV360, CM360 and more. List campaigns, ad sets and ads, and create, update, pause or delete them. Every change is staged first: Toffu shows you a preview, and nothing reaches your ad account until you confirm.\n\nGoogle Ads and Meta Ads support the full set of actions. Microsoft, LinkedIn, TikTok, Pinterest, Reddit, X Ads, Taboola, Outbrain, ChatGPT Ads and DV360 support the changes their platforms allow; Toffu tells you when an action is not available on a platform.\n\nNeed another platform? Ask, and Toffu gives you a link to connect it. Toffu only accesses the workspace you connect.","plugin_category_id":"business & operations","privacy_policy_url":"https://toffu.ai/privacy","screenshot_urls":[],"short_description":"AI marketing agent","terms_of_service_url":"https://toffu.ai/terms","website_url":"https://toffu.ai"},"keywords":["marketing","advertising","google ads","meta ads","linkedin ads","tiktok ads","x ads","analytics"],"onboarding_skill_name":null,"requires_local_executor":false,"skills":[{"description":"Explain marketing attribution with Toffu: attribution models, windows, incrementality tests and media mix models. Use when the user asks why platforms report different conversions, which attribution model to trust, or how to measure a channel's real impact.","interface":{"brand_color":null,"default_prompt":null,"display_name":"attribution-modeling","icon_large_url":null,"icon_small_url":null,"iconography":"chart","short_description":"Explain marketing attribution with Toffu: attribution models, windows, incrementality tests and media mix models. Use when the user asks why platforms report different conversions, which attribution model to trust, or how to measure a channel's real impact."},"name":"attribution-modeling","plugin_release_skill_id":"pluginrsk_6ae341c3b3b4819190bdc6cb541c23b2"},{"description":"Recommend how to split budget across ad platforms and campaigns with Toffu. Use when the user asks where to put more budget, what to cut, or how to rebalance spend between channels. Compares return per platform and campaign and proposes budget changes the user confirms.","interface":{"brand_color":null,"default_prompt":null,"display_name":"budget-allocation","icon_large_url":null,"icon_small_url":null,"iconography":"chart","short_description":"Recommend how to split budget across ad platforms and campaigns with Toffu. Use when the user asks where to put more budget, what to cut, or how to rebalance spend between channels. Compares return per platform and campaign and proposes budget changes the user confirms."},"name":"budget-allocation","plugin_release_skill_id":"pluginrsk_6ae341c4a918819189f9a869925eb86c"},{"description":"Review a Google Ads account's structure, bidding and ad copy with Toffu. Use when the user asks how to set up or improve Google Ads campaigns, which bidding strategy to use, or for responsive search ad headlines and descriptions.","interface":{"brand_color":null,"default_prompt":null,"display_name":"google-ads-strategy","icon_large_url":null,"icon_small_url":null,"iconography":"chart","short_description":"Review a Google Ads account's structure, bidding and ad copy with Toffu. Use when the user asks how to set up or improve Google Ads campaigns, which bidding strategy to use, or for responsive search ad headlines and descriptions."},"name":"google-ads-strategy","plugin_release_skill_id":"pluginrsk_6ae341c3b01481919a52a5411f420bda"},{"description":"Find tired Meta ads with Toffu, from frequency, CTR decline and CPA drift. Use when the user asks which ads to refresh, kill or keep, why Meta performance is dropping, or wants a creative fatigue audit.","interface":{"brand_color":null,"default_prompt":null,"display_name":"meta-ads-creative-fatigue","icon_large_url":null,"icon_small_url":null,"iconography":"chart","short_description":"Find tired Meta ads with Toffu, from frequency, CTR decline and CPA drift. Use when the user asks which ads to refresh, kill or keep, why Meta performance is dropping, or wants a creative fatigue audit."},"name":"meta-ads-creative-fatigue","plugin_release_skill_id":"pluginrsk_6ae341c3b5bc81919bf920b03212044d"},{"description":"Improve Meta Ads with Toffu: creative testing, audiences, budget optimization and placements. Use when the user asks how to test creatives, structure Meta campaigns or ad sets, or why Meta results changed.","interface":{"brand_color":null,"default_prompt":null,"display_name":"meta-ads-optimization","icon_large_url":null,"icon_small_url":null,"iconography":"chart","short_description":"Improve Meta Ads with Toffu: creative testing, audiences, budget optimization and placements. Use when the user asks how to test creatives, structure Meta campaigns or ad sets, or why Meta results changed."},"name":"meta-ads-optimization","plugin_release_skill_id":"pluginrsk_6ae341c4d58881919835a1d4006696dc"},{"description":"Report month-to-date budget pacing across all connected ad platforms with Toffu. Use when the user asks how they are pacing, whether they are on budget, or what they will spend by month end. Projects month-end spend per account against the monthly budgets and lists the moves to make this week.","interface":{"brand_color":null,"default_prompt":null,"display_name":"pacing-report","icon_large_url":null,"icon_small_url":null,"iconography":"chart","short_description":"Report month-to-date budget pacing across all connected ad platforms with Toffu. Use when the user asks how they are pacing, whether they are on budget, or what they will spend by month end. Projects month-end spend per account against the monthly budgets and lists the moves to make this week."},"name":"pacing-report","plugin_release_skill_id":"pluginrsk_6ae341c4eb3c81918af81fd977ade27f"},{"description":"Build a marketing performance report with Toffu: KPI hierarchy, cadence and an executive summary. Use when the user asks for a weekly, monthly or client report, or how to structure one.","interface":{"brand_color":null,"default_prompt":null,"display_name":"reporting-best-practices","icon_large_url":null,"icon_small_url":null,"iconography":"chart","short_description":"Build a marketing performance report with Toffu: KPI hierarchy, cadence and an executive summary. Use when the user asks for a weekly, monthly or client report, or how to structure one."},"name":"reporting-best-practices","plugin_release_skill_id":"pluginrsk_6ae341c4cfd08191b0a9b9655218b84c"},{"description":"Find spend anomalies across all connected ad platforms with Toffu: sudden spikes, drops to zero and slow drift. Use when the user asks if anything is wrong or unusual in spend, whether something spiked, or wants a morning check before standup.","interface":{"brand_color":null,"default_prompt":null,"display_name":"spend-anomaly-detection","icon_large_url":null,"icon_small_url":null,"iconography":"radar","short_description":"Find spend anomalies across all connected ad platforms with Toffu: sudden spikes, drops to zero and slow drift. Use when the user asks if anything is wrong or unusual in spend, whether something spiked, or wants a morning check before standup."},"name":"spend-anomaly-detection","plugin_release_skill_id":"pluginrsk_6ae341c3e1308191933bb9e5e1cc28e3"}],"version":"1.3.0"},"scope":"GLOBAL","status":"ENABLED"},"research":null,"package_metadata":{"name":"toffu","author":{"url":"https://toffu.ai","name":"Toffu AI"},"sources":[{"path":"plugin.json","sha256":"7f6794599801f886f4975b7cde235d4dc14be9c11d53472f3953d54f77b2f57b"}],"version":"1.3.0","commerce":false,"homepage":"https://toffu.ai","keywords":["marketing","advertising","google ads","meta ads","linkedin ads","tiktok ads","x ads","analytics"],"artifact_id":139158,"observed_at":"2026-11-03T19:13:03Z","support_url":"https://toffu.ai/support","capabilities":["Campaign performance across all your connected ad platforms","List campaigns, ad sets and ads on Google Ads, Meta Ads and other connected platforms","Create, update, pause and delete campaigns, ad sets and ads, with a preview you confirm","Connect another ad platform from the chat"],"field_sources":{"name":0,"author":0,"version":0,"commerce":0,"homepage":0,"keywords":0,"support_url":0,"capabilities":0,"release_notes":0,"review_case_counts":0,"commerce_description":0},"release_notes":"Connect without a Toffu account: picking an ad platform and signing in to it is the whole setup. Ask to connect another platform from the chat and Toffu gives you a link. Campaign performance now covers 16 ad platforms, including X Ads, Pinterest, Taboola, Outbrain, DV360 and CM360.","extraction_version":1,"review_case_counts":{"negative":3,"positive":5},"conflicts_or_errors":[],"commerce_description":"Toffu does not sell products or process payments in ChatGPT."}}