{"id":18787,"plugin_id":"plugins_6a8beb05bff08191951ab7aae09c3d47","kind":"skill","collection_source":null,"comparison_source":null,"observed_at":"2026-09-30T23:14:56.282Z","digest":"f373cccbc0c8207109bb3b55ca0250df830d247dcd400814c23ae65bfa4ea734","against":null,"payload":{"description":"Convert assumptions and strategic uncertainty into validation tests, evidence maps, metrics, decision criteria, and next experiments.","included_files":[],"name":"experiment-plan","skill_md_contents":"---\nname: experiment-plan\ndescription: Convert assumptions and strategic uncertainty into validation tests, evidence maps, metrics, decision criteria, and next experiments.\n---\n\n# Experiment Plan\n\nInterrogate assumptions until they become testable.\n\nAsk one question at a time. Do not recommend unless explicitly asked.\n\n## What To Challenge\n\n- Experiments without a decision they will inform.\n- Metrics that do not change the next action.\n- Tests that validate effort instead of market behavior.\n- Surveys used where behavior evidence is needed.\n- Big launches disguised as experiments.\n- Hypotheses that cannot fail.\n\n## Evidence Map\n\nWhen useful, structure uncertainty as:\n\n```text\nAssumption -> Evidence -> Risk -> Experiment -> Metric -> Decision Criteria\n```\n\n## Customer Research\n\nWhen the best next validation step is learning from customers, use `customer-research` before designing a heavier market experiment.\n\nDo not use surveys or interviews to validate willingness to buy when behavior evidence is required; use them to discover language, triggers, alternatives, objections, and situations.\n\n## Live Documents\n\nUse or create these documents only when there is real content to record:\n\n- `consultor/experiments/experiments.md`\n- `consultor/experiments/evidence-map.md`\n- `consultor/research/customer-research.md`\n- `consultor/assumptions.md`\n- `consultor/decisions.md`\n- `consultor/risks.md`\n\nUse only the relevant resources from the shared [`templates/`](../../templates/) directory.\n\n## Done Threshold\n\nPause when the assumption, risk, test, audience, metric, decision threshold, and next step are clear.\n"},"changes":[],"summary":"First saved snapshot. No earlier version is available for comparison.","summary_kind":"deterministic","summary_metadata":{}}