{"id":21265,"plugin_id":"plugins_6aad979cf8348191812bd2ac0cce6181","kind":"skill","collection_source":null,"comparison_source":null,"observed_at":"2026-09-30T23:16:52.416Z","digest":"bf8f0c02b82c3c503f889e790e124881eac295d5b52b031aa4fdec2b42e81357","against":null,"payload":{"description":"Design compelling, ethical, profitable offers with audience, outcome, scope, packaging, pricing, proof, risk reversal, objections, and sales messaging. Use for service packages, productized services, digital offers, subscriptions, bundles, upsells, proposals, or improving conversion.","included_files":[{"relative_path":"agents/openai.yaml","size_in_bytes":219}],"name":"design-offers-that-sell","skill_md_contents":"---\nname: design-offers-that-sell\ndescription: Design compelling, ethical, profitable offers with audience, outcome, scope, packaging, pricing, proof, risk reversal, objections, and sales messaging. Use for service packages, productized services, digital offers, subscriptions, bundles, upsells, proposals, or improving conversion.\n---\n# Design Offers That Sell\n1. Define target buyer, urgent job, current alternative, desired outcome, buying context, and constraints.\n2. Map value drivers, evidence, objections, delivery cost, risk, and competitive anchors.\n3. Design outcome, mechanism, scope, exclusions, deliverables, timeline, packages, price logic, guarantees, and upsells.\n4. Ensure claims are supportable and delivery remains profitable at realistic usage and support levels.\n5. Create positioning, message hierarchy, offer stack, objection responses, landing-page outline, sales script, and validation tests.\nAvoid manipulative scarcity, fabricated proof, and guarantees beyond control.\n"},"changes":[],"summary":"First saved snapshot. No earlier version is available for comparison.","summary_kind":"deterministic","summary_metadata":{}}