{"id":41750,"plugin_id":"plugin_asdk_app_6a7b2e44dbf48191a30e7f8098a4c94e","kind":"skill","collection_source":"plugin_package","comparison_source":null,"observed_at":"2026-10-24T13:01:11.866Z","digest":"7920272274b8aa5273ccd0941684eba47035e420b227969971ae5a910c4f8612","against":null,"payload":{"description":"Use when the user asks about a brand's website traffic in Google Analytics: views, users, most viewed pages or daily trend, overall or for a specific section.","included_files":[],"name":"web-traffic-analysis","skill_md_contents":"---\nname: web-traffic-analysis\ndescription: Use when the user asks about a brand's website traffic in Google Analytics: views, users, most viewed pages or daily trend, overall or for a specific section.\n---\n\nAnalyze a brand's website traffic with Google Analytics 4. Read-only flow. Reply in the user's language.\n\n1. Call `list_brands`, confirm the brand and the period (`start_date` and `end_date` as `YYYY-MM-DD`).\n2. Call `ga4_report` depending on the question:\n   - Period totals: `dimensions = []`.\n   - Most viewed pages: `dimensions = [\"page\"]`.\n   - Daily trend: `dimensions = [\"date\"]`.\n   - A specific section: add `page_filter` with a fragment of the path (e.g. `/blog/`).\n   - If there are more results, page through them with the `next_offset` the tool returns.\n3. To compare, repeat the query for the previous period of the same length.\n4. If organic traffic sources matter, add `gsc_search_analytics` (`dimensions = [\"page\"]` or `[\"query\"]`).\n5. Write the analysis:\n   - Key figures (views and users) and their change.\n   - Pages that grow and drop the most, with their share of the total.\n   - Spikes or drops in the daily trend and their likely cause.\n   - Concrete recommendations.\n\nRules:\n- Users cannot be added up across rows (pages or days): use the total the tool returns.\n- If the brand has no Google Analytics connected, say so and suggest connecting it in Abency.\n"},"changes":[],"summary":"First saved snapshot. No earlier version is available for comparison.","summary_kind":"deterministic","summary_metadata":{}}