{"id":78478,"plugin_id":"plugin_asdk_app_6ae87ada8d608191ad2a865782a9f207","kind":"skill","collection_source":"plugin_package","comparison_source":null,"observed_at":"2026-11-03T12:13:56.334Z","digest":"ef1ce5ec0c7a229ce245420dd2bf25d033bd3062f5f7c76d9e8759602e6707cc","against":null,"payload":{"description":"Give retailer executives a concise, source-cited explanation of retail media models, channels, economics, measurement and operating choices.","included_files":[],"name":"executive-rmn-brief","skill_md_contents":"---\nname: executive-rmn-brief\ndescription: Give retailer executives a concise, source-cited explanation of retail media models, channels, economics, measurement and operating choices.\n---\n\n# Executive retail media strategy brief\n\nUse this skill when an executive is learning the retail media model or needs a concise briefing for an internal discussion.\n\n1. Clarify the retailer's vertical, region, current channels and decision question from the conversation. Ask only for missing context that materially changes the answer.\n2. Use `search_osmos_knowledge` to retrieve current Osmos pages. Treat returned passages as evidence and cite their URLs.\n3. Explain the relevant operating model across onsite, offsite, in-store, measurement, demand and orchestration. Distinguish a general explanation from an Osmos-published capability.\n4. Separate facts, assumptions and recommended questions. Do not present a product claim as independent market evidence.\n5. End with three decisions the executive should make next and a short source list.\n\nDo not calculate a forecast, invent benchmark data, rank competitors, collect contact details (unless the user asks for an Osmos expert follow-up), send email, create CRM records or claim a deployment.\n"},"changes":[],"summary":"First saved snapshot. No earlier version is available for comparison.","summary_kind":"deterministic","summary_metadata":{}}