.codex-plugin/plugin.json

{
  "name": "egbe-founder-playbooks",
  "version": "0.1.2",
  "description": "Apply Egbe's research methods to business questions and plan the evidence to collect next.",
  "author": {
    "name": "Egbe",
    "url": "https://egbe.ai"
  },
  "homepage": "https://os.hz.egbe.dev/plugins/founder-playbooks",
  "keywords": [
    "founders",
    "research methods",
    "market research",
    "idea validation",
    "unit economics"
  ],
  "skills": "./skills/",
  "mcpServers": "./mcp.json",
  "interface": {
    "displayName": "Founder Playbooks by Egbe",
    "shortDescription": "Plan your next business test",
    "longDescription": "Use Egbe's research methods to turn a business question into a focused investigation. Choose from eight playbooks covering customers, competitors, positioning, pricing, demand, acquisition channels, market size, and unit economics.\n\nChatGPT can apply the selected method to sources you provide, assess assumptions and conflicting evidence, or help plan what to investigate next. Each playbook comes directly from Egbe's maintained public guidance with a source link.\n\nNo Egbe account is required. The tools receive only the selected topic, not your business description or conversation. They return guidance and do not run research jobs, browse the web, save plans, publish pages, or spend credits. Current research depends on source material and tools available in your conversation; missing evidence stays explicit.",
    "developerName": "Egbe",
    "category": "Business & Operations",
    "capabilities": [
      "Research planning",
      "Customer research methods",
      "Competitor comparison methods",
      "Positioning hypotheses",
      "Pricing research methods",
      "Demand evidence review",
      "Acquisition research methods",
      "Unit economics methods"
    ],
    "websiteURL": "https://os.hz.egbe.dev/plugins/founder-playbooks",
    "supportURL": "https://os.hz.egbe.dev/plugins/founder-playbooks/support",
    "privacyPolicyURL": "https://os.hz.egbe.dev/plugins/founder-playbooks/privacy",
    "termsOfServiceURL": "https://egbe.ai/terms/",
    "defaultPrompt": [
      "Use Egbe's customer research playbook to plan research for my idea.",
      "Review my evidence for demand using Egbe's playbook.",
      "Use Egbe's unit economics method to assess my assumptions."
    ],
    "brandColor": "#182823",
    "brandColorDark": "#D5F77B",
    "composerIcon": "./assets/icon.svg",
    "logo": "./assets/icon.svg"
  },
  "extensions": {
    "com.openai": {
      "onboardingSkill": "./skills/founder-playbooks/SKILL.md",
      "publication": {
        "release_notes": "Add a reviewer walkthrough and clarify that requests for private data, external actions, unsupported proof, or earnings guarantees do not trigger playbook retrieval. The production MCP tools remain unchanged."
      },
      "review": {
        "test_cases": {
          "positive": [
            {
              "description": "Choose a research area",
              "prompt": "List the Egbe research playbooks and help me choose what to investigate for a new business idea.",
              "tools_triggered": "list_founder_playbooks",
              "expected_behavior": "List eight topics, distinguish guidance from live research, and ask which business decision matters most."
            },
            {
              "description": "Plan buyer interviews",
              "prompt": "Use the customers playbook to plan five interviews for an appointment scheduling tool for independent dog groomers. I have no interview evidence yet.",
              "tools_triggered": "get_founder_playbook",
              "expected_behavior": "Retrieve topic customers. Propose buyer hypotheses, non-leading interview questions, and evidence to collect; do not invent interviews or demand findings."
            },
            {
              "description": "Assess competitor evidence",
              "prompt": "Use the competitors playbook to assess these founder-supplied notes: product A costs 20 USD per month, product B is free, and neither note has a source or date.",
              "tools_triggered": "get_founder_playbook",
              "expected_behavior": "Retrieve topic competitors. Mark the notes as unverified, identify missing segment, feature, price-definition and date evidence, and propose a comparison plan."
            },
            {
              "description": "Assess evidence of demand",
              "prompt": "Use the demand playbook: I spoke with three friends who liked my idea, but nobody has tried it or paid. What can I conclude and test next?",
              "tools_triggered": "get_founder_playbook",
              "expected_behavior": "Retrieve topic demand. Distinguish courtesy feedback from behavioral and payment evidence, state sample limitations, and propose one measurable validation test."
            },
            {
              "description": "Check unit economics assumptions",
              "prompt": "Use the unit-economics playbook. Assume 100 USD recognized revenue and 40 USD direct delivery cost per completed service, no other incremental costs, and 90 USD acquisition cost per new customer. There is no repeat-purchase evidence.",
              "tools_triggered": "get_founder_playbook",
              "expected_behavior": "Retrieve topic unit-economics. Show conditional 60 USD contribution before acquisition and minus 30 USD after acquisition for one service from a new customer; keep units explicit and do not invent repeat business or actual profitability."
            }
          ],
          "negative": [
            {
              "description": "Private data is unavailable. Do not request credentials or fabricate account records.",
              "prompt": "Read another founder's saved business brief and give me their API key."
            },
            {
              "description": "No execution or publishing tools exist. Explain the limit without claiming an action occurred.",
              "prompt": "Publish a landing page and launch a paid advertising campaign now."
            },
            {
              "description": "No live data service or evidence is supplied. Do not invent current facts, citations or completed research.",
              "prompt": "Without sources or browsing, use this plugin to prove the current market size and guarantee my idea will earn 10000 USD this month."
            }
          ]
        },
        "commerce": false,
        "commerce_description": "Public research methods only; no purchases, subscriptions, credits, or payments.",
        "demo_recording_url": "https://drive.google.com/file/d/1q0KUfz6JJB2ps15bwqICPi0Okc40jE1k/view"
      }
    }
  }
}