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# Writesonic GEO Plugin

> Track Brand Visibility in AI. Access AI search visibility (AEO/GEO) analytics across ChatGPT, Claude, Perplexity, Google AI Overviews, Gemini, and more. Track visibility score, citation share, share of voice, competitor performance, and brand sentiment using data from 500M+ real AI conversations across 50+ markets.

Claude connects multiple Writesonic reports in a single conversation - identifying gaps, surfacing trends, and pinpointing where to focus your GEO strategy.

Works with **Claude Code**. The MCP server also connects to **Claude.ai**, **Claude Desktop** and **ChatGPT**.

---

## Installation

Claude Code:

```
# Add the Writesonic marketplace (one-time)
/plugin marketplace add Writesonic/mcp-plugins

# Install this plugin
/plugin install writesonic@writesonic
```

Then `/mcp` → select `geo` → sign in with your Writesonic account in the browser.

---

## What's Included

| Skill | What it does |
| ----- | ------------ |
| **weekly-geo-digest** | Weekly digest — visibility change vs last week, sentiment shift, biggest-moving prompts, top three recommended actions |
| **monthly-performance-report** | Monthly summary of visibility, citation and sentiment trends |
| **quarterly-visibility-report** | One-page quarterly summary — overall score and trend, top three topic gainers and losers with a one-line reason each |
| **visibility-drop** | Diagnose a drop — topics and platforms that declined, lost citations, sentiment turn, exact prompts responsible, a fix per cause |
| **competitor-teardown** | Where one competitor is cited and you aren't, topics and platforms where they lead, and a plan to overtake them |
| **content-gap-brief** | Top content gaps by estimated impact, briefed; optional prompt tracking and citation monitoring once published |
| **page-optimization** | Prioritized, rationale-backed changes to make a page easier for AI to cite, plus verification |
| **action-center** | Recommended actions ranked by impact — the three with the biggest lift for the least effort |
| **projects** | `/writesonic:projects [query]` — list projects with type (STANDARD / PITCH) |
| **kpi** | `/writesonic:kpi <project>` — KPI snapshot with deltas vs the previous period |
| **sov** | `/writesonic:sov [platform] [days]` — share of voice vs competitors |
| **topics** | `/writesonic:topics <project>` — visibility by topic, strongest to weakest |
| **markets** | `/writesonic:markets <project>` — visibility by geographic market |

---

## Requirements

- **MCP-compatible client** – Claude Code, Claude.ai, Claude Desktop or ChatGPT
- **Writesonic account** – with an active paid plan and at least one project with tracked prompts

---

## Usage

**Just ask naturally** – skills auto-trigger based on your request:

```
"Build this week's GEO digest"                                  → weekly-geo-digest activates
"Monthly performance summary for my brand"                      → monthly-performance-report activates
"Write a one-page visibility summary for this quarter"          → quarterly-visibility-report activates
"Our visibility fell this month — what drove it?"               → visibility-drop activates
"Do a complete teardown of [Competitor]"                        → competitor-teardown activates
"Find our top three content gaps by impact"                     → content-gap-brief activates
"For [page URL], what should I change to win more AI citations?" → page-optimization activates
"What should I work on this week?"                              → action-center activates
```

Quick commands run on demand: `/writesonic:kpi`, `/writesonic:sov ChatGPT 30`, `/writesonic:topics`, `/writesonic:markets`, `/writesonic:projects`.

### Example Workflows

#### Weekly GEO Digest

1. Ask: "Build a weekly GEO digest"
2. Skill pulls week-over-week KPIs, the sentiment trend, and the answers that appeared or disappeared this week
3. Skill ranks the Action Center recommendations by impact
4. You get a four-section digest with numbers and periods — ready to paste into Slack or Notion

#### Diagnose a Visibility Drop

1. Ask: "Our overall visibility fell noticeably this month. What caused it?"
2. Skill splits the change by topic and by platform, then checks citations and sentiment over the same window
3. Skill finds the exact prompts whose answers changed and checks for configuration changes that mimic a drop
4. You get cause → evidence → recommended fix, one block per cause

#### Competitor Teardown

1. Ask: "Do a complete teardown of Acme"
2. Skill finds every prompt where Acme is cited and you aren't
3. Skill compares topic-by-topic and platform-by-platform share of voice, and pulls third-party pages citing them but not you
4. You get a prioritized plan — biggest gap first, one concrete action per gap

#### Content Gap to Published Brief

1. Ask: "Find our top three content gaps by impact"
2. Skill lists questions AI answers where you have no page, ranked by estimated visibility lift
3. Skill drafts a one-paragraph brief per gap and, only on your confirmation, starts tracking the underlying prompts
4. You get briefs plus the exact tool to watch each page's first AI citations after publishing

#### Quarterly Visibility Report

1. Ask: "Write a one-page visibility summary for this quarter"
2. Skill pulls headline KPIs with quarter-over-quarter deltas and the weekly trend line
3. Skill compares every topic against the prior quarter to find the three biggest gainers and losers
4. You get a one-page summary with a one-line reason per topic — ready for a deck

---

## MCP Configuration

The plugin connects to the hosted Writesonic MCP server at `https://mcp.writesonic.com/mcp` — no local server or API keys.

- **Claude.ai / Claude Desktop**: Settings → Connectors → Add custom connector → paste the URL → sign in
- **Claude Code without the plugin**: `claude mcp add writesonic --transport streamable-http https://mcp.writesonic.com/mcp`
- **ChatGPT**: enable Developer Mode and add the URL as a connector

Docs: [MCP server](https://apidocs.writesonic.com/mcp/mcp-server) · [Setup](https://apidocs.writesonic.com/mcp/setup) · [Use cases](https://apidocs.writesonic.com/mcp/examples) · [Tools reference](https://apidocs.writesonic.com/mcp/tools-reference)
Privacy: https://writesonic.com/privacy-policy · Terms: https://writesonic.com/terms · Support: support@writesonic.com

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