Update to AdsGPT

{
  "description": "Write the copy of ads for a campaign of a brand connected to AdsGPT, such as the headlines and descriptions of each ad format, from the brand's real facts and what people search, within the language and the limits of each format. Use it whenever you write or refresh ad texts.",
  "included_files": [],
  "name": "adsgpt-write-ads",
  "skill_md_contents": "---\nname: adsgpt-write-ads\ndescription: Write the copy of ads for a campaign of a brand connected to AdsGPT, such as the headlines and descriptions of each ad format, from the brand's real facts and what people search, within the language and the limits of each format. Use it whenever you write or refresh ad texts.\n---\n\n# Write ads\n\nThe copy of the ads of one campaign plan, for the formats its platforms take.\n\n- **Language.** Write in the language of the campaign's audience, or in the language of the plan\n  when the audience has none. Capitalize as that language does: in Spanish and Portuguese, only the\n  first word and proper nouns («Monetiza tu app con Wortise», not «Monetiza Tu App Con Wortise»).\n  Title case is an English convention.\n- **One idea per creative.** Each creative is a different idea: a different angle on why the\n  audience should act, such as the outcome, a proof, the price, the speed or a risk it avoids, not\n  the same message reworded. Name the idea in one sentence.\n- **The real brand.** Name the real brand and product: the brand of the plan, or the one of its\n  landing page. What its site states says what it offers. Invent no prices, offers, discounts,\n  awards or claims that the plan or the site do not state.\n- **What people search.** The keywords are what people search, and what the ads answer: write\n  about that, for the people who search it, with their words.\n- **Specific, not generic.** Lead with the offer or the outcome, not the company's name. A fact\n  beats an adjective: «Pagos puntuales cada mes» says more than «Servicio confiable».\n- **The user's brief.** Follow it when there is one: it is what they asked of the ads.\n- **Combinable texts.** Formats that combine several headlines and descriptions, as the platform's\n  skill says, need each one to read well on its own and next to any other. Mix the brand, the\n  benefit, the product and a call to action, and do not repeat the same words across headlines.\n- **Exact limits.** Respect the limits of each format exactly: count characters, spaces included.\n  The rules of each campaign type, in the skill of its platform, give its limits. Write the most\n  headlines the format takes: they give the platform more to combine.\n- **Refreshing ads that run.** Start from evidence: the searches that brought clicks and the ads\n  with the best click-through rate, from the platform's reports. Keep the ad that works running\n  while a new one gathers data.\n"
}