Update to Google Ads/Meta Ads LoomaScale

Changed files

Choose a file to see its text changes. Binary or large files show metadata only.

.codex-plugin/plugin.json →

skills/cross-source-insights/SKILL.md →

skills/cross-source-insights/references/analysis-guide.md →

skills/loomascale/SKILL.md →

skills/loomascale/references/advertising.md →

skills/loomascale/references/measurement-and-commerce.md →

.codex-plugin/plugin.json

− removed · + added

--- before
+++ after
@@ -2,7 +2,7 @@
   "author": {
     "name": "LoomaScale"
   },
-  "description": "Audit and manage Google Ads and Meta Ads (Facebook Ads and Instagram Ads) with LoomaScale. Analyze LinkedIn Ads, Google Analytics 4 (GA4), Google Tag Manager (GTM), Google Search Console (GSC) and Google Merchant Center (GMC) data to explain results and prioritize fixes.",
+  "description": "Audit and manage Google Ads and Meta Ads (Facebook Ads and Instagram Ads) with LoomaScale. Analyze LinkedIn Ads, Google Analytics 4 (GA4), Google Tag Manager (GTM), Google Search Console (GSC) and Google Merchant Center (GMC) data to explain results and prioritize fixes. Check Meta Pixel (Facebook Pixel) events, Event Match Quality and Conversions API health.",
   "keywords": [
     "google ads",
     "meta ads",
@@ -30,7 +30,11 @@
     "campaign management",
     "wasted ad spend",
     "ad performance",
-    "conversion tracking"
+    "conversion tracking",
+    "meta pixel",
+    "facebook pixel",
+    "conversions api",
+    "event match quality"
   ],
   "interface": {
     "displayName": "Google Ads/Meta Ads LoomaScale",
@@ -41,6 +45,7 @@
     "capabilities": [
       "Google Ads audits, search terms, keyword research, conversion tracking and campaign management",
       "Meta Ads audits, creative performance and campaign management for Facebook Ads and Instagram Ads",
+      "Meta Pixel (Facebook Pixel) event activity, Event Match Quality and Conversions API diagnostics (read-only)",
       "LinkedIn Ads performance and demographics reporting",
       "Google Analytics 4 (GA4) traffic, conversion and funnel analysis",
       "Google Search Console (GSC) search analytics and URL indexing inspection",
@@ -54,7 +59,7 @@
       "Review my LinkedIn Ads performance alongside Google Analytics 4 (GA4). Explain conversion and funnel changes. Keep it read-only.",
       "Check Google Search Console (GSC), Google Tag Manager (GTM) and Google Merchant Center (GMC) for issues. Keep it read-only."
     ],
-    "longDescription": "LoomaScale connects Google Ads, Meta Ads (Facebook Ads and Instagram Ads), LinkedIn Ads, Google Analytics 4 (GA4), Google Tag Manager (GTM), Google Search Console (GSC) and Google Merchant Center (GMC) to ChatGPT. Marketers, agencies and business owners can audit advertising, analyze website traffic, diagnose tracking and organic search issues, and review shopping performance using their connected accounts. Audits and recommendations do not change campaigns.\n\nWhat can I do with Google Ads?\n- Audit campaigns, ad groups, ads, keywords and search terms for wasted spend and negative keyword opportunities.\n- Review conversion tracking, disapproved ads and budget pacing; compare performance across periods, devices and locations.\n- Research keyword ideas, search volume, competition and bid estimates.\n- Create and manage campaigns, ads and keywords when you request changes.\n\nWhat can I do with Meta Ads, Facebook Ads and Instagram Ads?\n- Audit Meta Ads at the campaign, ad set and ad levels for Facebook Ads and Instagram Ads.\n- Analyze spend, reach, frequency, conversions, cost per acquisition (CPA) and return on ad spend (ROAS); review creative performance and possible fatigue signals.\n- Compare placements and audience breakdowns where available, investigate delivery issues and review budget pacing.\n- Create and manage campaigns and ads when you request changes.\n\nWhat can I do with LinkedIn Ads?\nReview campaign and creative performance, leads, wasted spend and professional audience demographics. Reporting is read-only; demographic results are approximate and may be delayed.\n\nWhat can I do with Google Analytics 4 (GA4)?\nAnalyze Google Analytics website traffic, landing pages, key events, revenue, funnel drop-offs and conversion attribution reports. Compare GA4 outcomes with ad-platform results to investigate measurement gaps. Supports GA4 properties.\n\nWhat can I do with Google Tag Manager (GTM)?\nAudit Tag Manager containers, tags, triggers, variables, duplicate tags, consent configuration and unpublished changes. GTM configuration checks do not verify live tag firing.\n\nWhat can I do with Google Search Console (GSC)?\nAnalyze Search Console queries, pages, clicks, impressions, click-through rate and average position. Investigate organic traffic declines, find keyword opportunities, inspect URL indexing status and review sitemaps.\n\nWhat can I do with Google Merchant Center (GMC)?\nReview Merchant Center account health, product approvals, disapprovals and product issues. Analyze product performance, price benchmarks and competitor visibility where available.\n\nWhy did my marketing results change?\nLoomaScale compares relevant connected sources across compatible periods to explain likely drivers and prioritize fixes. It keeps platform-attributed conversions and GA4 outcomes separate because they are not deduplicated sales, and explains data limitations.\n\nHow do I get started?\nConnect the accounts you want to analyze, then ask for an audit or a specific performance question. Only connected, accessible resources can be analyzed. LinkedIn Ads, GA4, GTM, GSC and GMC tools are read-only. Google Ads and Meta Ads also support requested campaign changes, including daily budget updates checked against your configured budget cap.",
+    "longDescription": "LoomaScale connects Google Ads, Meta Ads (Facebook Ads and Instagram Ads), LinkedIn Ads, Google Analytics 4 (GA4), Google Tag Manager (GTM), Google Search Console (GSC) and Google Merchant Center (GMC) to ChatGPT. Marketers, agencies and business owners can audit advertising, analyze website traffic, diagnose tracking and organic search issues, and review shopping performance using their connected accounts. Audits and recommendations do not change campaigns.\n\nWhat can I do with Google Ads?\n- Audit campaigns, ad groups, ads, keywords and search terms for wasted spend and negative keyword opportunities.\n- Review conversion tracking, disapproved ads and budget pacing; compare performance across periods, devices and locations.\n- Research keyword ideas, search volume, competition and bid estimates.\n- Create and manage campaigns, ads and keywords when you request changes.\n\nWhat can I do with Meta Ads, Facebook Ads and Instagram Ads?\n- Audit Meta Ads at the campaign, ad set and ad levels for Facebook Ads and Instagram Ads.\n- Analyze spend, reach, frequency, conversions, cost per acquisition (CPA) and return on ad spend (ROAS); review creative performance and possible fatigue signals.\n- Compare placements and audience breakdowns where available, investigate delivery issues and review budget pacing.\n- Create and manage campaigns and ads when you request changes.\n\nWhat can I do with Meta Pixel (Facebook Pixel)?\nReview connected datasets/pixels, event activity over the last 1-7 days and Event Match Quality. Compare browser Pixel and server-side Conversions API event counts, and inspect available deduplication, match-key coverage and upload-delay diagnostics. Checks are read-only: they do not install pixels, send events or change tracking settings. Dataset access permissions can limit available counts and diagnostics.\n\nWhat can I do with LinkedIn Ads?\nReview campaign and creative performance, leads, wasted spend and professional audience demographics. Reporting is read-only; demographic results are approximate and may be delayed.\n\nWhat can I do with Google Analytics 4 (GA4)?\nAnalyze Google Analytics website traffic, landing pages, key events, revenue, funnel drop-offs and conversion attribution reports. Compare GA4 outcomes with ad-platform results to investigate measurement gaps. Supports GA4 properties.\n\nWhat can I do with Google Tag Manager (GTM)?\nAudit Tag Manager containers, tags, triggers, variables, duplicate tags, consent configuration and unpublished changes. GTM configuration checks do not verify live tag firing.\n\nWhat can I do with Google Search Console (GSC)?\nAnalyze Search Console queries, pages, clicks, impressions, click-through rate and average position. Investigate organic traffic declines, find keyword opportunities, inspect URL indexing status and review sitemaps.\n\nWhat can I do with Google Merchant Center (GMC)?\nReview Merchant Center account health, product approvals, disapprovals and product issues. Analyze product performance, price benchmarks and competitor visibility where available.\n\nWhy did my marketing results change?\nLoomaScale compares relevant connected sources across compatible periods to explain likely drivers and prioritize fixes. It keeps platform-attributed conversions and GA4 outcomes separate because they are not deduplicated sales, and explains data limitations.\n\nHow do I get started?\nConnect the accounts you want to analyze, then ask for an audit or a specific performance question. Only connected, accessible resources can be analyzed. LinkedIn Ads, GA4, GTM, GSC and GMC tools are read-only. Google Ads and Meta Ads also support requested campaign changes, including daily budget updates checked against your configured budget cap.",
     "privacyPolicyURL": "https://loomascale.com/privacy",
     "supportURL": "https://loomascale.com/contact",
     "termsOfServiceURL": "https://loomascale.com/terms",
@@ -63,6 +68,6 @@
   "mcpServers": "./.mcp.json",
   "name": "app-6a6a442345f88191b23be1e01237d551",
   "skills": "./skills/",
-  "version": "1.1.6",
+  "version": "1.1.7",
   "apps": "./.app.json"
 }