evals/cases/09-ai-mediated-discovery.yml

id: ai-mediated-discovery
title: Brand visibility is weakening inside AI-mediated discovery
prompt: |
  Our organic search traffic is stable, but buyers increasingly tell sales they compared vendors in AI answers before visiting us. Build a discovery strategy.
context:
  business_model: B2B SaaS
  category: established
expected_behaviors:
  - separate classic search performance from AI-mediated retrieval and recommendation visibility
  - activate ai-discovery-strategist and ai-discovery-strategy
  - verify current surface behavior before prescribing platform-specific tactics
  - audit entity clarity, category relevance, proof accessibility, and cross-surface consistency
  - define commercial outcomes beyond citation counts
forbidden_behaviors:
  - claim GEO tricks replace SEO or brand fundamentals
  - treat citation frequency as a business outcome
  - invent current platform ranking factors
recommended_roles:
  - ai-discovery-strategist
  - positioning-strategist
  - measurement-strategist