skills/strategy-and-positioning/SKILL.md

---
name: strategy-and-positioning
description: Define SaaS customer, problem, positioning, wedge, and strategic choices.
---

Produce ICP and anti-ICP, job-to-be-done, painful problem statement, alternatives, differentiated promise, positioning statement, category language, strategic wedge, and assumptions. Compare at least two strategic paths when the choice is material. Avoid invented market-size or customer claims.