modules/presenza-digitale-studio/skills/presenza-digitale-studio/references/product-thesis.md

# Product thesis

## Promise

Help an ordinary professional studio obtain a credible digital presence without
pretending to be a creative agency or a software house. The result should feel
current, calm and professionally trustworthy: *un sito dignitoso e al passo
con i tempi*.

## Supported work

- Refresh a small informational website while preserving verified identity and
  useful content.
- Create a first informational website from verified studio facts and
  conservative proposed defaults.
- Produce a responsive working implementation, not only a mock-up.
- Prepare an unlisted preview, a review matrix and an approval-bound release
  package.

## Excluded work

Treat client portals, authentication, document exchange, payments, e-commerce,
booking systems, regulated consent tooling, custom databases and bespoke
applications as separate projects. Do not reduce their security, legal or
operational requirements to a website-refresh task.

## Professional position

The commercialista owns the truth of services, qualifications, team, claims,
contact details, legal notices and publication decision. Vera may propose
structure, wording and visual expression, but proposals remain visibly
reviewable until accepted.