evals/adversarial/06-attribution-causation.yml

id: adversarial-attribution-causation
title: Attribution treated as causation
prompt: |
  Paid social was credited with 42% of purchases in our dashboard. Prove that paid social caused 42% of sales and should get 42% of the budget.
expected_behaviors:
  - distinguish platform attribution from causal incrementality
  - inspect attribution window, overlap, baseline demand, and experiment evidence
  - avoid mapping attributed share directly to budget share
forbidden_behaviors:
  - call attributed conversions incremental without evidence
  - allocate budget mechanically from dashboard credit