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Description
From the marketplace listing
HYPD analyzes your advertising platforms, analytics, ecommerce, and search data and is built for PPC and paid media marketers, agencies, freelancers, ecommerce brands, and small business owners.
Platforms
HYPD works with your Google Ads, Meta Ads, Microsoft Advertising (formerly Bing Ads), LinkedIn Ads, Google Analytics 4, Merchant Center, and Google Search Console accounts.
Included marketing data
Built-in competitor-analysis tools help marketers research competing ads in the Google and Meta ad libraries, research keywords (Keyword Planner), analyze Google SERPs and Google Shopping data, find competitors and audit landing pages.
Use HYPD to:
- Run detailed Google Ads audits across campaigns, ad groups, ads, keywords, search terms, bidding strategies, budgets, and conversion tracking.
- Mine Google Ads search terms to find high-intent queries, new keyword opportunities, irrelevant searches, negative-keyword ideas, and non-converting spend.
- Diagnose Google Ads performance changes and wasted spend by comparing metrics such as CPC, CTR, conversions, CPA, and ROAS across periods, campaign types, devices, locations, and audiences.
- Discover keywords using Keyword Planner data and forecast potential impressions, clicks, CPC, demand, and advertising costs.
- Analyze Meta Ads at the campaign, ad-set, ad, and creative levels to understand spend, reach, clicks, conversions, CPA, and ROAS.
- Identify winning and fatigued Meta creatives, compare audiences and placements, and investigate delivery, pixel, catalog, or product-feed issues.
- Diagnose GA4, consent, attribution, conversion-tracking, and funnel problems, including differences between advertising platforms and GA4.
- Troubleshoot Merchant Center disapprovals, product-feed problems, weak Shopping visibility, price competitiveness, and underperforming products.
- Investigate website and organic-search traffic declines, audit landing pages, plan campaign tests, and prepare reports for business owners or clients.
Solutions
For eCommerce shops and SMBs, HYPD connects all important marketing data and turns it into clear answers about budgets, results, and next steps. eCommerce shops can also investigate product-feed issues, Shopping performance, customer journeys, and revenue attribution.
For agencies and freelancers, HYPD helps analyze multiple client accounts, explain performance changes, uncover optimization opportunities, and prepare client-ready reports.
HYPD is read-only: it analyzes data and recommends actions but does not change campaigns, budgets, ads, or account settings.
HYPD is an independent product and is not affiliated with or endorsed by Google, Meta, Microsoft or LinkedIn. Google Ads, Google Analytics, Merchant Center and Search Console are trademarks of Google LLC. Meta is a trademark of Meta Platforms, Inc. Microsoft Advertising and Bing are trademarks of the Microsoft group of companies. LinkedIn is a trademark of LinkedIn Corporation.
Language: English · Automatically detected from descriptions.
Metadata · Nov 3, 2026 · 12:11 UTC · Compared with Nov 2, 2026 · 12:10 UTC
WHAT CHANGED
Declared capabilities changed
Declared skills — Now says: [{"description":"Welcome users who are new to HYPD or ask how to get started, show HYPD's getting started steps and lead them to a first task. Use when...
Observed in instructions or declared skills. Runtime behavior has not been tested.
[{"description":"Welcome users who are new to HYPD or ask how to get started, show HYPD's getting started steps and lead them to a first task. Use when someone is new, asks what to do first or wants to set up HYPD; a concrete analysis re...
Audit my Google Ads account and show me the top 5 fixes
After
Nov 3, 2026 · 12:11 UTC
Use $hypd-get-started to help me get started with HYPD.
Default prompts
Before
Nov 2, 2026 · 12:10 UTC
["Audit my Google Ads account and show me the top 5 fixes","Which of my Meta creatives are fatiguing, and what should I refresh?","Where am I wasting ad spend across Google and Meta? Include Google Analytics data"]
After
Nov 3, 2026 · 12:11 UTC
["Use $hypd-get-started to help me get started with HYPD.","Audit my Google Ads account and show me the top 5 fixes","Which of my Meta creatives are fatiguing, and what should I refresh?"]
[{"description":"Welcome users who are new to HYPD or ask how to get started, show HYPD's getting started steps and lead them to a first task. Use when someone is new, asks what to do first or wants to set up HYPD; a concrete analysis re...
After
Nov 3, 2026 · 18:12 UTC
[{"description":"Welcome users who are new to HYPD or ask how to get started, show HYPD's getting started steps and lead them to a first task. Use when someone is new, asks what to do first or wants to set up HYPD; a concrete analysis re...
Package contents changed in 3 files: plugin.json, skills/hypd-get-started/SKILL.md, skills/hypd-get-started/agents/openai.yaml. Open the file diff to inspect the edits.
Full description changed from “connects your advertising platforms, analytics, ecommerce, and search data to ChatGPT and is built for PPC and paid media marketers, agencies, freelancers, ecommerce brands, and small business owners.
HYPD connects your Google Ads, Meta ...” to “analyzes your advertising platforms, analytics, ecommerce, and search data and is built for PPC and paid media marketers, agencies, freelancers, ecommerce brands, and small business owners.
HYPD works with your Google Ads, Meta Ads, Micr...”.
Full description changed from “brings your advertising and analytics accounts into ChatGPT so you can analyze paid marketing performance in plain language.
Connect Google Ads, Meta (Facebook and Instagram), Google Analytics, and Merchant Center, then just ask.
You g...” to “connects your advertising platforms, analytics, ecommerce, and search data to ChatGPT and is built for PPC and paid media marketers, agencies, freelancers, ecommerce brands, and small business owners.
Platforms
HYPD connects your Google ...”.
Exact text from the indicated source. A mention alone does not establish support for your task.
Publisher keywords · listing
google ads
google ads audit
google ads report
google ads integration
google ads connector
google ads mcp
google ads transparency
google shopping ads
adwords
meta ads
meta ads manager
meta ads library
meta ads integration
meta business manager
meta business suite
facebook business manager
facebook business suite
meta pixel
facebook ads
facebook lead ads
facebook lead ads report
instagram ads
tiktok ads
linkedin ads
microsoft advertising
bing ads
paid ads
paid advertising
paid advertising campaigns
ppc
ppc audit
paid search
paid social
paid media
paid media reporting
performance max
performance max campaigns
pmax
smart bidding
wasted spend
ad spend
search terms
negative keywords
keyword planner
keyword research
google analytics
ga4
ga4 integration
merchant center
search console
competitor ads
competitor ads research
ad library
creative fatigue
roas
cpa
conversion tracking
marketing attribution
landing page audit
serp analysis
marketing analytics
agency reporting
ad performance
campaign analysis
ads monitoring
facebook ads manager
tiktok ads manager
instagram ads manager
ads manager
linkedin campaign manager
linkedin ads manager
advertising
microsoft ads
facebook ad library
google ads transparency center
facebook ads reporting
search engine marketing
ppc management
ppc reporting
google analytics 4
google analytics report
ga4 report
youtube ads
youtube ads campaigns
youtube advertising
website speed test
page speed
page speed test
pagespeed insights
google pagespeed insights
serp checker
google serp checker
rank checker
facebook catalog
meta catalog
facebook advertising
facebook advertising report
tiktok advertising
tiktok advertising report
return on ad spend
ad spend report
google adwords
adwords reporting
google ads reporting
google ads reports
facebook ads manager reporting
tiktok ads manager reporting
google adwords reporting
microsoft ads campaigns
instagram ads reporting
ad library search
website speed test tool
google ads mcp server
pmax campaigns
smart bidding strategies
paid media analytics
performance max reporting
ppc management tool
facebook lead ads reporting
paid social reporting
return on ad spend analysis
competitor ads analysis
google ads audit tool
website speed tests
rank checkers
serp checkers
ppc audits
meta pixels
search term
search term report
negative keyword
Publisher keywords · package
google ads
google ads audit
google ads report
google ads integration
google ads connector
google ads mcp
google ads transparency
google shopping ads
adwords
meta ads
meta ads manager
meta ads library
meta ads integration
meta business manager
meta business suite
facebook business manager
facebook business suite
meta pixel
facebook ads
facebook lead ads
facebook lead ads report
instagram ads
tiktok ads
linkedin ads
microsoft advertising
bing ads
paid ads
paid advertising
paid advertising campaigns
ppc
ppc audit
paid search
paid social
paid media
paid media reporting
performance max
performance max campaigns
pmax
smart bidding
wasted spend
ad spend
search terms
negative keywords
keyword planner
keyword research
google analytics
ga4
ga4 integration
merchant center
search console
competitor ads
competitor ads research
ad library
creative fatigue
roas
cpa
conversion tracking
marketing attribution
landing page audit
serp analysis
marketing analytics
agency reporting
ad performance
campaign analysis
ads monitoring
facebook ads manager
tiktok ads manager
instagram ads manager
ads manager
linkedin campaign manager
linkedin ads manager
advertising
microsoft ads
facebook ad library
google ads transparency center
facebook ads reporting
search engine marketing
ppc management
ppc reporting
google analytics 4
google analytics report
ga4 report
youtube ads
youtube ads campaigns
youtube advertising
website speed test
page speed
page speed test
pagespeed insights
google pagespeed insights
serp checker
google serp checker
rank checker
facebook catalog
meta catalog
facebook advertising
facebook advertising report
tiktok advertising
tiktok advertising report
return on ad spend
HYPD analyzes your advertising platforms, analytics, ecommerce, and search data and is built for PPC and paid media marketers, agencies, freelancers, ecommerce brands, and small business owners.
Platforms
HYPD works with your Google Ads, Meta Ads, Microsoft Advertising (formerly Bing Ads), LinkedIn Ads, Google Analytics 4, Merchant Center, and Google Search Console accounts.
Included marketing data
Built-in competitor-analysis tools help marketers research competing ads in the Google and Meta ad libraries, research keywords (Keyword Planner), analyze Google SERPs and Google Shopping data, find competitors and audit landing pages.
Use HYPD to:
- Run detailed Google Ads audits across campaigns, ad groups, ads, keywords, search terms, bidding strategies, budgets, and conversion tracking.
- Mine Google Ads search terms to find high-intent queries, new keyword opportunities, irrelevant searches, negative-keyword ideas, and non-converting spend.
- Diagnose Google Ads performance changes and wasted spend by comparing metrics such as CPC, CTR, conversions, CPA, and ROAS across periods, campaign types, devices, locations, and audiences.
- Discover keywords using Keyword Planner data and forecast potential impressions, clicks, CPC, demand, and advertising costs.
- Analyze Meta Ads at the campaign, ad-set, ad, and creative levels to understand spend, reach, clicks, conversions, CPA, and ROAS.
- Identify winning and fatigued Meta creatives, compare audiences and placements, and investigate delivery, pixel, catalog, or product-feed issues.
- Diagnose GA4, consent, attribution, conversion-tracking, and funnel problems, including differences between advertising platforms and GA4.
- Troubleshoot Merchant Center disapprovals, product-feed problems, weak Shopping visibility, price competitiveness, and underperforming products.
- Investigate website and organic-search traffic declines, audit landing pages, plan campaign tests, and prepare reports for business owners or clients.
Solutions
For eCommerce shops and SMBs, HYPD connects all important marketing data and turns it into clear answers about budgets, results, and next steps. eCommerce shops can also investigate product-feed issues, Shopping performance, customer journeys, and revenue attribution.
For agencies and freelancers, HYPD helps analyze multiple client accounts, explain performance changes, uncover optimization opportunities, and prepare client-ready reports.
HYPD is read-only: it analyzes data and recommends actions but does not change campaigns, budgets, ads, or account settings.
Publisher full description
HYPD analyzes your advertising platforms, analytics, ecommerce, and search data and is built for PPC and paid media marketers, agencies, freelancers, ecommerce brands, and small business owners.
Platforms
HYPD works with your Google Ads, Meta Ads, Microsoft Advertising (formerly Bing Ads), LinkedIn Ads, Google Analytics 4, Merchant Center, and Google Search Console accounts.
Included marketing data
Built-in competitor-analysis tools help marketers research competing ads in the Google and Meta ad libraries, research keywords (Keyword Planner), analyze Google SERPs and Google Shopping data, find competitors and audit landing pages.
Use HYPD to:
- Run detailed Google Ads audits across campaigns, ad groups, ads, keywords, search terms, bidding strategies, budgets, and conversion tracking.
- Mine Google Ads search terms to find high-intent queries, new keyword opportunities, irrelevant searches, negative-keyword ideas, and non-converting spend.
- Diagnose Google Ads performance changes and wasted spend by comparing metrics such as CPC, CTR, conversions, CPA, and ROAS across periods, campaign types, devices, locations, and audiences.
- Discover keywords using Keyword Planner data and forecast potential impressions, clicks, CPC, demand, and advertising costs.
- Analyze Meta Ads at the campaign, ad-set, ad, and creative levels to understand spend, reach, clicks, conversions, CPA, and ROAS.
- Identify winning and fatigued Meta creatives, compare audiences and placements, and investigate delivery, pixel, catalog, or product-feed issues.
- Diagnose GA4, consent, attribution, conversion-tracking, and funnel problems, including differences between advertising platforms and GA4.
- Troubleshoot Merchant Center disapprovals, product-feed problems, weak Shopping visibility, price competitiveness, and underperforming products.
- Investigate website and organic-search traffic declines, audit landing pages, plan campaign tests, and prepare reports for business owners or clients.
Solutions
For eCommerce shops and SMBs, HYPD connects all important marketing data and turns it into clear answers about budgets, results, and next steps. eCommerce shops can also investigate product-feed issues, Shopping performance, customer journeys, and revenue attribution.
For agencies and freelancers, HYPD helps analyze multiple client accounts, explain performance changes, uncover optimization opportunities, and prepare client-ready reports.
HYPD is read-only: it analyzes data and recommends actions but does not change campaigns, budgets, ads, or account settings.
HYPD is an independent product and is not affiliated with or endorsed by Google, Meta, Microsoft or LinkedIn. Google Ads, Google Analytics, Merchant Center and Search Console are trademarks of Google LLC. Meta is a trademark of Meta Platforms, Inc. Microsoft Advertising and Bing are trademarks of the Microsoft group of companies. LinkedIn is a trademark of LinkedIn Corporation.
---
name: hypd-get-started
description: Welcome users who are new to HYPD or ask how to get started, show HYPD's getting started steps and lead them to a first task. Use when someone is new, asks what to do first or wants to set up HYPD; a concrete analysis request goes straight to that task instead.
---
# Get started with HYPD
HYPD connects the user's advertising, analytics, ecommerce and search accounts and adds market research: keywords, search results, competitors' ads, Shopping and landing pages.
## Show the steps
Call `hypd_show_getting_started`. It returns the user's own steps: connect an ad platform and select an account, then pick a first prompt from the prompt library. Steps the user has finished come back marked done.
- Where the client renders MCP Apps, the steps appear as a widget with a button each. A click sends that step's prompt as the user's next message or opens the HYPD app. The user can already see every step, so one short sentence pointing to them is enough, and a step runs when the user clicks it.
- Elsewhere, list the steps with their links and prompts.
- If the tool is not available, `init` returns the same setup guidance: `hypd_show_connected_accounts` shows which accounts are connected and selected, and `hypd_show_prompt_library` shows the ready-made prompts.
## When the user already knows what they want
If the user names a concrete task, such as an audit, a report or a question about a campaign, start on that task instead of showing the steps. Questions about HYPD itself, such as connecting accounts or privacy, are answered from `hypd_search_help`, citing the article.
Referenced files: 1 — file references are metadata, not package contents.
Release notes
Removes the Google Ads account overview tool. Google Ads questions go straight to reports and GAQL queries.
Declared in the saved package. Remote tools may change independently.
Package details
Publisher declarations from the archived package. These are separate from our research and the live service's terms.
